Earth-to-earth circularity
Many of the products and processes we use every day impact our environment throughout their lifecycle, from raw material extraction and processing to the treatment and disposal of waste.
The things we create, use and throw away contribute to environmental issues like pollution, resource depletion, greenhouse gas emissions and global warming.
Extracting and manufacturing the materials that make plastic or bioplastic, for example, creates billions of tonnes of greenhouse gases. Worse, just 7% of the world’s plastics are recycled. The rest ends up in landfill or dumped in our ecosystems, leaching harmful chemicals into the environment.
Our answer is to create materials that make products which actively prevent environmental harm by:
- Designing out waste and pollution
- Keeping products and materials in use
- Regenerating natural systems
Our raw material is a waste product. Our processing and manufacturing systems use renewable energy sources. And at the end of their life, they can be crushed into organic fertiliser, nourishing the crops that produce the next generation of raw material.
Incredible Husk™ products and materials enable you to embrace true earth-to-earth circularity without harmful emissions or toxic chemicals.
